--- title: How can customers subscribe to my newsletter? description: According to the EU General Data Protection Regulation (GDPR), customers must opt-in to your marketing news in order to receive newsletters and automated feedback requests from you. There are two opti --- [Skip to content](https://help.shore.com/en/how-can-customers-subscribe-to-my-newsletter#main-content) - [English](https://help.shore.com/en/how-can-customers-subscribe-to-my-newsletter) - [Deutsch](https://help.shore.com/de/wie-können-sich-kunden-für-meinen-newsletter-anmelden) - [Español](https://help.shore.com/es/qué-deben-hacer-mis-clientes-para-suscribirse-a-mis-newsletters) - [Français](https://help.shore.com/fr/comment-les-clients-peuvent-ils-sinscrire-à-ma-newsletter) - [Italiano](https://help.shore.com/it/come-possono-iscriversi-i-clienti-alla-mia-newsletter) English Show submenu for translations [Submit request](https://help.shore.com/en/kb-tickets/new?hsLang=en) ![3.2\_logo\_outlined\_black.png\]](https://help.shore.com/hs-fs/hubfs/3.2_logo_outlined_black.png?height=34&name=3.2_logo_outlined_black.png) Open main navigation Close main navigation - - [English](https://help.shore.com/en/how-can-customers-subscribe-to-my-newsletter) - [Deutsch](https://help.shore.com/de/wie-können-sich-kunden-für-meinen-newsletter-anmelden) - [Español](https://help.shore.com/es/qué-deben-hacer-mis-clientes-para-suscribirse-a-mis-newsletters) - [Français](https://help.shore.com/fr/comment-les-clients-peuvent-ils-sinscrire-à-ma-newsletter) - [Italiano](https://help.shore.com/it/come-possono-iscriversi-i-clienti-alla-mia-newsletter) English Show submenu for translations - [Submit request](https://help.shore.com/en/kb-tickets/new) - [Learn more about Shore](https://shore.com/) [Learn more about Shore](https://shore.com/) Hello, how can we help you? - There are no suggestions because the search field is empty. 1. [Help Center](https://help.shore.com/en?hsLang=en) 2. [Booking System](https://help.shore.com/en/booking-system?hsLang=en) 3. [Customer Communication](https://help.shore.com/en/booking-system?hsLang=en#customer-communication) # How can customers subscribe to my newsletter? According to the EU General Data Protection Regulation (GDPR), customers must opt-in to your marketing news in order to receive newsletters and automated feedback requests from you. There are two options for this: Subscription during online booking (Shore POS+ only) and verbal consent (Shore POS and POS+). ### **1. Subscription during online booking** If you use Shore POS+, a newsletter subscription option is displayed on your booking page. When a customer ticks the box, they will automatically receive an email with a link to confirm their subscription. Once they confirm their subscription, the subscription status in the customer profile changes to Subscribed. **The customer will now automatically receive feedback requests (if you have activated them) and can be [selected as a recipient of your newsletters](https://help.shore.com/en/an-welche-kunden-kann-ich-newsletter-versenden?hsLang=en).** ### **2. Verbal consent** Ask your customers whether you may send them feedback requests and/or newsletters. When you're adding a new customer to your database, you can activate the option **Customer has accepted to receive communications**. ![](https://help.shore.com/hubfs/Knowledge%20Base%20Import/shorehelpcenter.zendesk.comhcarticle_attachments360030839673Newsletter_Optin_Kundenerstellung_EN-2.png) If the customer already has a profile in your customer database, you can record their consent by clicking on **Request Subscription** in the "Newsletter subscription" section. ![](https://help.shore.com/hubfs/Knowledge%20Base%20Import/shorehelpcenter.zendesk.comhcarticle_attachments360030839693Newsletter_Optin_Kundenprofil_EN-2.png) In both cases, the customer will then receive an email with a link to confirm their subscription ("double opt-in"). Once they confirm their subscription, the subscription status in the customer profile changes to Subscribed. **The customer will now automatically receive feedback requests (if you have activated them) and can be selected as a recipient of your newsletters.** - [Booking System](https://help.shore.com/en/booking-system?hsLang=en#main-content) - [Online Payment](https://help.shore.com/en/booking-system?hsLang=en#online-payment) - [Your Start with Shore](https://help.shore.com/en/booking-system?hsLang=en#your-start-with-shore) - [Your Account & Access](https://help.shore.com/en/booking-system?hsLang=en#your-account-access) - [Calendar & Appointments](https://help.shore.com/en/booking-system?hsLang=en#calendar-appointments) - [Booking Page](https://help.shore.com/en/booking-system?hsLang=en#booking-page) - [Booking Settings](https://help.shore.com/en/booking-system?hsLang=en#booking-settings) - [Booking via External Platforms](https://help.shore.com/en/booking-system?hsLang=en#booking-via-external-platforms) - 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