How do I get customer reviews and how can I activate customer feedback+?
Whether via automated email, newsletter, customer display or the Customer Feedback+ feature – Shore offers you several ways to collect reviews and use them strategically.
1. Send a fully customizable mail after each appointment
2. Send out mail campaigns and ask customers for reviews
3. Let the software do everything and ask for a review after 24 hours
4. Ask for a review directly in your store via the customer display
5. Got a great review? Make more of it with Feedback+
6. Can I control the visibility of feedback?
1. Send a fully customizable email after every appointment
With Shore, you can automatically send your customers a individually designed email after every appointment and ask them for a review. You choose a template, customize the subject, image and text to your liking, and define when the email should be sent. This way you reach your customers at exactly the right moment – when their visit is still fresh in their memory.
How do I create an automated email?
2. Run email campaigns and ask customers for reviews
With the Shore newsletter feature, you can send a targeted campaign to your customers and ask them for a review. In the main menu under "Newsletter", you create a new campaign, choose a template and customize the content individually. This allows you to target existing customers and direct them to your review page with just a few clicks. After sending, you can see in the campaign overview how many customers opened the email and clicked the link.
3. Let the software handle everything and request a review after 24 hours
Go to Settings > Calendar Settings > Customer Notifications to define the intervals at which an automatic feedback request should be sent to your customers. For example, after every appointment or only once per quarter.

4. Ask for a review directly in your store via the customer display
The Shore customer display can be fully customized in the POS Manager under Settings › Customer Display. You can add a review link with a message that appears as a QR code on the display after a purchase. The customer scans it directly at the point of sale and is immediately redirected to the desired review platform.
How can I customize my customer display?
5. Got a great review? Make more of it with Feedback+
The Shore feature Customer Feedback+ picks up directly where customer feedback leaves off. When you receive a positive review through the Shore software, your customers are asked to also publish that review on Google and other platforms!
Your customers can simply copy their positive review and enter it directly on their PC or smartphone into an online portal such as Google. Three clicks for a top review!
The effort on your end is minimal. For positive reviews, everything happens completely automatically, without you having to intervene yourself.
Received a negative review? For now, everything stays internal. You decide which reviews appear on your booking page. And anyone who submits a negative review will not be prompted to share that review on the internet. That gives you plenty of time to work toward a resolution with the customer.
How to activate Customer Feedback+
Activate Customer Feedback+ now in your Shore calendar under Calendar Settings › Customer Notifications.

Note: To use all features, you need the Shore Booking + Marketing or Shore All-in-One package!
6. Can I control the visibility of feedback?
You can decide for yourself which feedback you want to make visible to your customers on your booking page.
Initially, every positive review submitted will be visible. Negative feedback is automatically hidden. You can individually activate or deactivate feedback using the button on the right side of the feedback table. One click is all it takes!
If the toggle is activated and blue, the feedback is visible; if the toggle is deactivated and grey, the feedback is only visible to you in the Shore system.